Google’s now a little “g”

At first I thought I was just noticing the Google's new favicon as the new Google favicon because it’s a letter found twice in my name and I have a heightened awareness of it. But two days later, I am realizing it is not me, well, certainly not just me. The web is aflutter with posts and speculations about Google changing it’s favicon from an uppercase Google's favicon to a lowercase Google's new favicon.

I never thought much of Google’s branding, but it’s clear if this single change to just the favicon is that distinctly noticeable and remarkable, then they really have some of the most powerful branding on the web.

This entry was posted in Uncategorized. Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.
  • http://nickwhitmoyer.com Nick Whitmoyer

    There were a lot of mixed reviews on twitter yesterday regarding this matter. I definitely agree with you on the distinction that this new symbol provides.

    Dan and I had an interesting debate regarding this topic.

    @whitmoyer
    @dndrnkrd
    @whitmoyer